[Press Release] Utilizing vintage kimono to release “Redesigned Haori” that allows people around the world to easily enjoy the feeling of wearing a kimono

Kimono Style Co., Ltd. (Headquarters: Minato-ku, Tokyo; Representative: Hiroyuki Koshi), a creative company that disseminates the appeal of traditional Japanese culture, including kimono, to the world through redesigned products, announced that it will announce its announcement on Monday, September 25, 2023. ) will start selling “Redesign Haori” to the world on our onlineshop, which utilizes rare vintage kimonos that are dormant assets with no clear destination.
The gender-free “redesign haori” can be enjoyed coordinating with everyday wear such as jeans, spats, and skirts, and can be worn closed in the front with a haori string like a traditional haori, or left open in the front for a kimono style. You can also create various arrangements by threading belt strings made of fabric through the armpits or belt loops.

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